Google Adwords Enables you to Reach Your Customer When They Want Your Service, No Matter What!
Any business, regardless of size, wants to be found on the first page of Google. Getting seen by customers at the exact time they are looking for your information, products, services, deals or location is intent marketing (marketing based on someone intending to find your products), and it’s profitable.
A small business hoping to organically get on the top ten search results, you have to recognize you’re competing with career-long, experienced, motivated SEO experts.
But with Google AdWords you can compete on the same level, no matter how long you’ve been around or your own expertise. You can get your message viewed by your market, exactly when they’re searching for your specific product, service or offers. Get found at that EXACT moment when a consumer is searching for a product or service you offer.
Google Adwords Enables you to Reach Your Customer When They Want Your Service, No Matter What!
Any business, regardless of size, wants to be found on the first page of Google. Getting seen by customers at the exact time they are looking for your information, products, services, deals or location is intent marketing (marketing based on someone intending to find your products), and it’s profitable.
A small business hoping to organically get on the top ten search results, you have to recognize you’re competing with career-long, experienced, motivated SEO experts.
But with Google AdWords you can compete on the same level, no matter how long you’ve been around or your own expertise. You can get your message viewed by your market, exactly when they’re searching for your specific product, service or offers. Get found at that EXACT moment when a consumer is searching for a product or service you offer.
Enables you to Reach Your Local Customer, Reliably
AdWords gives you location targeting options. So if you’re a locally based business, (such as a neighbourhood restaurant), a regional company (such as a state bank), or even an e-commerce site (with, say, country shipping restrictions), you can geo-target to get seen by your consumer. And you’re not wasting ad dollars on those who aren’t in your area.
Enables you to Reach Your Local Customer, Reliably
AdWords gives you location targeting options. So if you’re a locally based business, (such as a neighbourhood restaurant), a regional company (such as a state bank), or even an e-commerce site (with, say, country shipping restrictions), you can geo-target to get seen by your consumer. And you’re not wasting ad dollars on those who aren’t in your area.
Allows you to Target Highly Specific Searches
Keywords, keywords, keywords. This is what Google AdWords is known for.
The more targeted your keywords (and keyword phrases) are the better Google will rank your ad. You’ll also reach a lot more consumers who want exactly what you have right now.
If you’re using Google AdWords directly, be sure to research through suggested keywords for every ad group you create. Some Google ad providers offer to do the hard work for you by choosing the most optimized, targeted keywords for your ad group campaigns.
Allows you to Target Highly Specific Searches
Keywords, keywords, keywords. This is what Google AdWords is known for.
The more targeted your keywords (and keyword phrases) are the better Google will rank your ad. You’ll also reach a lot more consumers who want exactly what you have right now.
If you’re using Google AdWords directly, be sure to research through suggested keywords for every ad group you create. Some Google ad providers offer to do the hard work for you by choosing the most optimized, targeted keywords for your ad group campaigns.
Google Adwords Enables you to Get Measured Results
AdWords gives you tons of customizable options to track and measure all of your campaigns in one dashboard.
You can, for example, set and track your own goals for:
- Return on Investment (ROI)
- Traffic to your Website
- Brand Awareness
- Sales and Conversions
You can also measure the results of each of your Google Adwords within your ad groups.
You can see metrics like:
- What keywords are performing the best
- What headlines get the best click-through-rate
- The times your ads are best performing
Google Adwords Enables you to Get Measured Results
AdWords gives you tons of customizable options to track and measure all of your campaigns in one dashboard.
You can, for example, set and track your own goals for:
- Return on Investment (ROI)
- Traffic to your Website
- Brand Awareness
- Sales and Conversions
You can also measure the results of each of your Google Adwords within your ad groups.
You can see metrics like:
- What keywords are performing the best
- What headlines get the best click-through-rate
- The times your ads are best performing